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Must-See Week: Get two-for-one admission to NYC's best family attractions!

Written by
Oliver Strand

When does a "week" last 20 days? When it's NYC Must-See Week, the you-don't-want-to-miss-it promotion from NYC Go that lets you get two-for-one admission to some of the best family attractions in town.

Photograph: Courtesy Marley White/NYC and Company

Here's how it works: Go to to browse the selections, then follow the prompts or copy and paste the discount codes. NYC Must-See Week events will take place Jan 21-Feb 9—it pays to plan ahead. Take note that many of the deals have limited availability, and sales have started. You should act quickly if you want your pick of the almost 70 museums, events and tours, including the following family-friendly attractions:

  • Big Apple Circus
  • Bronx Zoo
  • Brooklyn Botanic Gardens
  • Brooklyn Museum
  • Central Park Zoo
  • Empire State Building Observatory
  • Fraunces Tavern Museum
  • Intrepid Sea, Air & Space Museum
  • Madame Tussauds New York
  • Morgan Library and Museum
  • Museum of the City of New York
  • Museum of Arts and Design
  • National Geographic Encounter: Ocean Odyssey
  • New York Aquarium
  • New York Botanical Garden
  • New-York Historical Society
  • One World Observatory
  • Ripley's Believe It or Not! Times Square
  • The Rink at Rockefeller Center
  • SpyScape: Interactive Spy Museum
  • Whitney Museum of American Art

Why not turn your must-see day into a family outing? Treat yourself to some of the best hot chocolate in NYC on the way there, then head to one of the best kids pizza place in NYC after. The winter might be cold, but you and your family should still take full advantage of everything this city has to offer!

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