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Baby Namagaki brings a giant indoor beach summer camp to MOSTown

Escape the unpredictable weather with adorable oysters, exclusive merch, themed dining, and more

Jenny Leung
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Jenny Leung
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MOSTown x Namagaki MOST-Vibrant Summer Beach Exploration
Photograph: Courtesy MOSTown | Baby Namagaki MOST-Vibrant Summer Beach Exploration
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Everyone’s favourite squishy oysters Baby Namagaki is back in town! This time, it’s teaming up with MOSTown to bring an adorable indoor beach to Ma On Shan so you can soak up the summer vibes without being at the mercy of Hong Kong’s unpredictable weather.

From July 4 to August 23, the mall’s atrium will be covered by a 3,000-sqft canopy of blue ocean waves. Beneath this artificial sky lies a nearly 1,000-sqft emerald beach populated by 30 Namagaki and Friends characters – 11 of which will be flaunting their brand-new beach party looks for the very first time.

MOSTown x Namagaki MOST-Vibrant Summer Beach Exploration
Photograph: Courtesy MOSTownBaby Namagaki MOST-Vibrant Summer Beach Exploration

The main attraction of this air-conditioned coastline is a 6.5-metre-tall Rainbow Waterfall Light Tower, standing alongside a two-metre-tall oyster inflatable lounging on the sand. There’s also a mini sand pit where you can dig for buried treasure and get the chance to walk away with a cute tattoo sticker.

The rest of the space features plenty of interactive photo spots, including the Summer Camp Gathering Ground, a giant Baby Namagaki gashapon machine loaded with plush toy prizes, and a Chic & Chill Oyster Party dress-up zone where you can customise your own plushie for free.

MOSTown x Namagaki MOST-Vibrant Summer Beach Exploration
Photograph: Courtesy MOSTownBaby Namagaki MOST-Vibrant Summer Beach Exploration

If you want to do some shopping, the summer pop-up store has over 20 new MOSTown-exclusive items and more than 20 limited-edition collectables from Japan filling the shelves, including plush keychains, stationery, home essentials, venue-exclusive items, and a bunch of limited-edition collectables imported straight from Japan. Baby Namagaki has also taken over PHI Coffee & Pancake at MOSTown to serve exclusive themed menus featuring Japanese soufflé pancakes, Italian mains, and specialty coffee.

To wrap things up, H Coins members can score exclusive rewards like a limited-edition folding umbrella or a foldable travel bag by collecting digital stamps via electronic payments at the mall, so get spending. Whether you’re there to shop, snap photos, or just escape the heat, make sure to catch these cute oysters before they pack up on August 23!

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