Unless you’ve been living under a rock, it’s impossible to go out in Hong Kong without seeing a Labubu keychain dangling from someone’s handbag. These fuzzy plush toy monsters have gone viral and undoubtedly become a status symbol amongst Hongkongers.
For those who couldn’t fend off scalpers to snag the latest Labubu series at PopMart, you’ll be delighted to know that Belgian premium chocolatier Godiva has collaborated with this mega-popular franchise to launch the Icy Delights Collection, featuring the cheeky creatures as the stars of the show.
This collaboration includes three indulgent soft serve flavours and two creamy milkshakes, all inspired by Dubai chocolate – yet another viral sensation that Hongkongers can’t get enough of. Sip on the milk or dark chocolate shakes ($59 each), or dig into the velvety soft serves ($75 each), available in dark chocolate, vanilla white chocolate, and chocolate twist. Each sweet treat is generously topped with dried mixed berries and crispy pistachio-flavoured kunafa, and comes in limited edition Labubu 3D packaging. Plus, the soft serves include a limited-edition stainless steel Labubu ice cream spoon, which is sure to add a touch of playfulness with each scoop.
The Icy Delights collection will be available in all Hong Kong stores from July 22, and will also be sold in mainland China, Macau, Taiwan, Singapore, Malaysia, and Indonesia.
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