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2019 Macy's Flower Show
Photograph: Diane Bondareff

The Macy’s Flower Show in NYC guide

Time to take a moment to smell the roses at the annual Macy’s Flower Show—NYC's gorgeous floral festival

Shaye Weaver
Written by
Shaye Weaver

Spring hasn't truly sprung until the Macy's Flower Show opens in midtown. Sure, it's not yet time to head to rooftop bars or the best NYC parks, but the show signals forthcoming warm weather and beautiful blooms. NYC will be budding with blooms all over, including over at the Brooklyn Botanic Garden, but nothing beats roaming the sweet-smelling foliage that suddenly appears at one of the city’s best department stores: Macy’s Herald Square. Before you know it, New York will be gearing up for all the spring festivals, and tank top weather will be in full swing—really!

RECOMMENDED: Full guide to the best things to do in spring in NYC

What is the theme for the Macy’s Flower Show?

New Yorkers and out-of-towners alike flock to this floral-filled exhibition, where jaw-dropping arrangements decorated to fit a specific theme are on display for two weeks. 2022's installment at the megachain’s Herald Square location will disperse gorgeous fragrances alongside floral designs, including Good Girl by Carolina Herrera, Miss Dior by Christian Dior, Daisy by Marc Jacobs, Donna Born in Roma by Valentino and FlowerBomb Ruby Orchid by Viktor&Rolf. The floral designs themselves will focus on "impact, energy, and bold modernism, immersing the public in radiant flowers, heavenly scents, and bold color gradients."

What else can I see at the Macy's Flower Show?

Fashion design students from the Fashion Institute of Technology will have their winning designs showcased at the show, including designs by Jacob Caraccilo, Larglinda Ilazi, Yoojin Lee, Katty Liang, Ashley McLeod and Jiwon Park within the show and in Macy's windows.

There will also be a Designer Spotlight Series highlighting local New York City floral designers. Each week, Macy's will showcase a showstopping arrangement on the mezzanine of Macy’s Herald Square from designers like Petals By Dani Chou, Boy Flowers by Matthew Radwan, Olivee Floral by Karla Smith and Flowerwitch by Kate Hinish.

Macy’s Live will also bring viewers an up-close and personal behind-the-scenes look at the inspiration and magic of the springtime celebration in three live episodes highlighting the floral and fragrance experience. Just tune in on March 23, March 25, and March 27 for conversations with the creative teams behind the tradition, guest designers, and floral experts at

When is the Macy’s Flower Show?

The Flower Show is on Sunday, March 27 through Sunday, April 10.

Where is the Macy’s Flower Show?

The Flower Show is at Macy’s Herald Square at 151 W 34st Street, between Sixth and Seventh Avenues.

How much is the Macy’s Flower Show?

The Flower Show is free! You may admire the blooms while you shop during normal Macy's business hours. For more information, visit

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