The Macy’s Flower Show in NYC guide 2025

Spring hasn't truly sprung until the Macy's Flower Show opens in midtown.

This beautiful (and free!) show at Macy's Herald Square is beloved by locals and visitors. It joins the New York Botanical Garden's Orchid Show and Central Park's cherry blossoms as must-visits for springtime floral fans. 

Though it's not quite warm enough yet to head out to the city's rooftop bars or sunbathe in NYC parks, the Macy's show is a sure sign of spring. Nothing beats roaming the sweet-smelling foliage that suddenly appears at one of the city's best department stores.

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What is the theme for the Macy's Flower Show?

This year's show, titled "Floral Dreams Unfold," offers a dreamy escape from the hustle and bustle of the city. 

The show begins outside the store with the retailer's signature windows. Each one features lush floral displays, alongside this season's fashions. Then, the journey continues inside, where you'll be met with swirling floral spirals, a shimmery beanstalk decoration and topiary chameleons. As you continue through the store, look for a dragonfly display, a tribute to bees and a cool digital installation.

New Yorkers and out-of-towners alike flock to this floral-filled exhibition, where jaw-dropping arrangements decorated to fit a specific theme are on display for three weeks. Why? Well, it's pretty incredible. To give you a sense of it, here are photos of this year's display.

When is the Macy's Flower Show?

The Flower Show runs from Sunday, April 27 to Sunday May 18, 2025. That's about a month later than the show is typically held and for the first time, being held across three weeks.

Where is the Macy's Flower Show?

The Flower Show is at Macy’s Herald Square at 151 West 34th Street, between Sixth and Seventh Avenues.

How much is the Macy’s Flower Show?

The Flower Show is free! You may admire the blooms while you shop during normal Macy's business hours.