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How to buy official Taylor Swift merch in Sydney for her Eras Tour

How to get your hands on the goods

Ashleigh Hastings
Winnie Stubbs
Taylor Swift on stage with back-up dancers
Photograph: Paolo V | Wikimedia Commons | Taylor Swift: The Eras Tour
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Taylor fever has hit Sydney in a big way in the lead up to our city's leg of the Eras Tour. She's reportedly staying in this villa. She's been spotted eating out at our favourite Italian restaurant. And the city has been taken over with Taylor Swift-related events and specials. If you’re anything like us, the final countdown to Swift’s four massive shows at Accor Stadium has probably got you thinking about everything you need to know ahead of and for the Taylor Swift concert days. But here's our guide to merch... 

When is Taylor Swift playing the Sydney leg of her Eras Tour?

ICYMI (i.e. living under a rock), the Sydney leg of the Eras Tour is happening for four nights from February 23-26, 2024. Hopefully by this point we’ve all got our rhinestone outfits sorted and gathered some friendship bracelet-making supplies – but what about that coveted Eras Tour merch?

Where to buy official Taylor Swift merch in Sydney?

Tay Tay is known for her quirky and prolific merch offerings, from cardigans to coffee cups. But the popularity of her merch also means that getting your hands on the goods can be a whole mission of its own. So, what’s the secret when it comes to buying official Taylor Swift merchandise in Sydney?

Accor Stadium at Sydney Olympic Park held two merch pre-sale days in Sydney (on Wednesday, February 21 and Thursday, February 22), but they're done and dusted now. 

Now what you can do is get your merch early on the day of your concert. If you're wondering about concert timings, head over here. External merch stands outside Accor Stadium will open from noon until after the concert, on a first-come, first-served basis.

Good luck, Swifties! 

RECOMMENDED:

Here's everything you need to know about Taylor's Sydney Eras Tour: timings, setlist & more

Here's how to get to Taylor Swift's Sydney shows seamlessly (and for free)

Need more Taylor? These Swift-related events are happening around Sydney

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